Apr 7, 2025
Embracing Data-Driven Partnerships
Embracing Data-Driven Partnerships
The Next Step in Influencer Marketing
The Next Step in Influencer Marketing
When Hyram Yarbro started posting skincare videos on YouTube in 2017, he wasn’t chasing trends—he was sharing his passion for healthy skin. His authenticity and knack for breaking down products resonated with viewers in a way that felt personal. Fast forward to 2019, and Hyram’s subscriber count jumped from 50,000 to 500,000 in just two weeks, reaching over a million by year’s end. On TikTok, his rise was even faster—six million followers in just six months by mid-2020.
His impact wasn’t just about numbers; it was about influence. After Hyram’s glowing reviews of CeraVe products in 2020, the brand saw an 89% global sales increase, generating an estimated $3.2 million in media impact value in just seven months. This is the power of modern influencer marketing: authenticity meets results.
When Hyram Yarbro started posting skincare videos on YouTube in 2017, he wasn’t chasing trends—he was sharing his passion for healthy skin. His authenticity and knack for breaking down products resonated with viewers in a way that felt personal. Fast forward to 2019, and Hyram’s subscriber count jumped from 50,000 to 500,000 in just two weeks, reaching over a million by year’s end. On TikTok, his rise was even faster—six million followers in just six months by mid-2020.
His impact wasn’t just about numbers; it was about influence. After Hyram’s glowing reviews of CeraVe products in 2020, the brand saw an 89% global sales increase, generating an estimated $3.2 million in media impact value in just seven months. This is the power of modern influencer marketing: authenticity meets results.
When Hyram Yarbro started posting skincare videos on YouTube in 2017, he wasn’t chasing trends—he was sharing his passion for healthy skin. His authenticity and knack for breaking down products resonated with viewers in a way that felt personal. Fast forward to 2019, and Hyram’s subscriber count jumped from 50,000 to 500,000 in just two weeks, reaching over a million by year’s end. On TikTok, his rise was even faster—six million followers in just six months by mid-2020.
His impact wasn’t just about numbers; it was about influence. After Hyram’s glowing reviews of CeraVe products in 2020, the brand saw an 89% global sales increase, generating an estimated $3.2 million in media impact value in just seven months. This is the power of modern influencer marketing: authenticity meets results.
When Hyram Yarbro started posting skincare videos on YouTube in 2017, he wasn’t chasing trends—he was sharing his passion for healthy skin. His authenticity and knack for breaking down products resonated with viewers in a way that felt personal. Fast forward to 2019, and Hyram’s subscriber count jumped from 50,000 to 500,000 in just two weeks, reaching over a million by year’s end. On TikTok, his rise was even faster—six million followers in just six months by mid-2020.
His impact wasn’t just about numbers; it was about influence. After Hyram’s glowing reviews of CeraVe products in 2020, the brand saw an 89% global sales increase, generating an estimated $3.2 million in media impact value in just seven months. This is the power of modern influencer marketing: authenticity meets results.
After Hyram’s glowing reviews of CeraVe products in 2020, the brand saw an 89% global sales increase, generating an estimated $3.2 million in media impact value in just seven months.
Influencers and the Middleman Challenge
Today, influencer marketing is big business, but it comes with its challenges. Influencers like Hyram don’t often work solo. They are represented by agencies that make them harder for brands to approach directly. These middlemen simplify negotiations but also add significant costs, taking large cuts and slowing down decision-making. This can leave brands paying more for less transparency.
Ganax changes this dynamic by putting brands and influencers on the same platform, eliminating intermediaries and inefficiencies, and ensuring that every dollar works harder. Whether you're a brand seeking authentic connections or an influencer looking to grow your reach, Ganax bridges the gap seamlessly.
Influencers like Hyram don’t often work solo. They are represented by agencies that make them harder for brands to approach
What is Ganax?
Ganax isn’t just another marketing platform; it’s a community designed to revolutionize how brands and influencers collaborate. By focusing on real-time data, and genuine connections between brands and influencers, Ganax empowers brands to:
Track campaign performance instantly
Collaborate directly with influencers, cutting out the costly middleman
Pivot strategies mid-campaign for better results
Our mission is clear: to make influencer marketing smarter, faster, and more impactful for everyone involved.
Why Brands are Turning to Influencer Marketing
The days of traditional advertising dominating consumer trust are over. 92% of consumers trust influencer recommendations more than traditional ads (According to Nielsen). Here’s why:
Trust and Relatability: Influencers like Hyram, build genuine connections that resonate with audiences.
Higher Engagement: Influencer campaigns generate 11x more ROI than traditional ads (According to Influencer Marketing Hub).
Cost-Effective Reach: Micro- and nano-influencers offer brands niche audience access without a huge price tag.
Direct Audience Access: Influencers bypass the noise, delivering messages straight to the people who care most.
The Power of Real-Time Data with Ganax
Running campaigns without data is like driving without a map. Ganax ensures every move you make is intentional and informed. Here’s how:
Know Your Exact Reach: Understand how far your message travels and who’s engaging with it.
Pivot Like a Pro: Mid-campaign adjustments are simple, allowing you to capitalize on what works best.
Spot Top Performers: Identify influencers driving the best results and double down by highlighting their content or paying to boost it on various platforms.
ROI Clarity: Every dollar you spend is accounted for, maximizing returns.
Running campaigns without data is like driving without a map.
Why Traditional Agencies Fall Behind
If you’ve worked with traditional agencies, you know the pain: slow processes, vague updates, and outdated insights. You also agree on prices and payment in advance, without knowing the results of the campaign. Ganax flips the script:
Real-Time Metrics: No more waiting weeks for reports.
Direct Collaboration: Work directly with influencers, cutting out inefficiencies.
Transparent Payments: Know exactly where your budget is going and why. We pay the influencers based on the engagement their content generates.
Know exactly where your budget is going and why. We pay the influencers based on the engagement their content generates.
What Brands Can Do to Win with Ganax
Ready to make smarter moves? Here’s how:
Set Clear Goals: Know what success looks like from the start, whether it’s engagement, sales, or awareness. At Ganax, we specialize in awareness and can assist you with any type of campaign.
Leverage Real-Time Insights: Adjust your strategy on the go using our dashboard functionalities.
Align your victories: By identifying the influencers who are particularly successful or who have produced an amazing piece of content, you can decide to invest in that further by i.e., boosting it on Instagram, etc. That way, both parties win.
The Future is Data-Driven
Data isn’t just a tool—it’s the foundation of modern marketing. Brands that embrace real-time insights will not only keep up but lead the way, creating campaigns that resonate and deliver.
Ready to see the difference? Partner with Ganax today and redefine what’s possible in influencer marketing.
After Hyram’s glowing reviews of CeraVe products in 2020, the brand saw an 89% global sales increase, generating an estimated $3.2 million in media impact value in just seven months.
Influencers and the Middleman Challenge
Today, influencer marketing is big business, but it comes with its challenges. Influencers like Hyram don’t often work solo. They are represented by agencies that make them harder for brands to approach directly. These middlemen simplify negotiations but also add significant costs, taking large cuts and slowing down decision-making. This can leave brands paying more for less transparency.
Ganax changes this dynamic by putting brands and influencers on the same platform, eliminating intermediaries and inefficiencies, and ensuring that every dollar works harder. Whether you're a brand seeking authentic connections or an influencer looking to grow your reach, Ganax bridges the gap seamlessly.
Influencers like Hyram don’t often work solo. They are represented by agencies that make them harder for brands to approach
What is Ganax?
Ganax isn’t just another marketing platform; it’s a community designed to revolutionize how brands and influencers collaborate. By focusing on real-time data, and genuine connections between brands and influencers, Ganax empowers brands to:
Track campaign performance instantly
Collaborate directly with influencers, cutting out the costly middleman
Pivot strategies mid-campaign for better results
Our mission is clear: to make influencer marketing smarter, faster, and more impactful for everyone involved.
Why Brands are Turning to Influencer Marketing
The days of traditional advertising dominating consumer trust are over. 92% of consumers trust influencer recommendations more than traditional ads (According to Nielsen). Here’s why:
Trust and Relatability: Influencers like Hyram, build genuine connections that resonate with audiences.
Higher Engagement: Influencer campaigns generate 11x more ROI than traditional ads (According to Influencer Marketing Hub).
Cost-Effective Reach: Micro- and nano-influencers offer brands niche audience access without a huge price tag.
Direct Audience Access: Influencers bypass the noise, delivering messages straight to the people who care most.
The Power of Real-Time Data with Ganax
Running campaigns without data is like driving without a map. Ganax ensures every move you make is intentional and informed. Here’s how:
Know Your Exact Reach: Understand how far your message travels and who’s engaging with it.
Pivot Like a Pro: Mid-campaign adjustments are simple, allowing you to capitalize on what works best.
Spot Top Performers: Identify influencers driving the best results and double down by highlighting their content or paying to boost it on various platforms.
ROI Clarity: Every dollar you spend is accounted for, maximizing returns.
Running campaigns without data is like driving without a map.
Why Traditional Agencies Fall Behind
If you’ve worked with traditional agencies, you know the pain: slow processes, vague updates, and outdated insights. You also agree on prices and payment in advance, without knowing the results of the campaign. Ganax flips the script:
Real-Time Metrics: No more waiting weeks for reports.
Direct Collaboration: Work directly with influencers, cutting out inefficiencies.
Transparent Payments: Know exactly where your budget is going and why. We pay the influencers based on the engagement their content generates.
Know exactly where your budget is going and why. We pay the influencers based on the engagement their content generates.
What Brands Can Do to Win with Ganax
Ready to make smarter moves? Here’s how:
Set Clear Goals: Know what success looks like from the start, whether it’s engagement, sales, or awareness. At Ganax, we specialize in awareness and can assist you with any type of campaign.
Leverage Real-Time Insights: Adjust your strategy on the go using our dashboard functionalities.
Align your victories: By identifying the influencers who are particularly successful or who have produced an amazing piece of content, you can decide to invest in that further by i.e., boosting it on Instagram, etc. That way, both parties win.
The Future is Data-Driven
Data isn’t just a tool—it’s the foundation of modern marketing. Brands that embrace real-time insights will not only keep up but lead the way, creating campaigns that resonate and deliver.
Ready to see the difference? Partner with Ganax today and redefine what’s possible in influencer marketing.
Contact Ganax
Contact Ganax
Iniciativas de Exito, S.A. de C.V. (Ganax)
Avenida Antonio Dovali Jaime Numero 70,
Torre A, Piso 2, Colonia Santa Fe, C.P.01210.
Delegación Álvaro Obregón, Mexico, City, México
Iniciativas de Exito, S.A. de C.V. (Ganax)
Avenida Antonio Dovali Jaime Numero 70,
Torre A, Piso 2, Colonia Santa Fe, C.P.01210.
Delegación Álvaro Obregón, Mexico, City, México
After Hyram’s glowing reviews of CeraVe products in 2020, the brand saw an 89% global sales increase, generating an estimated $3.2 million in media impact value in just seven months.
Influencers and the Middleman Challenge
Today, influencer marketing is big business, but it comes with its challenges. Influencers like Hyram don’t often work solo. They are represented by agencies that make them harder for brands to approach directly. These middlemen simplify negotiations but also add significant costs, taking large cuts and slowing down decision-making. This can leave brands paying more for less transparency.
Ganax changes this dynamic by putting brands and influencers on the same platform, eliminating intermediaries and inefficiencies, and ensuring that every dollar works harder. Whether you're a brand seeking authentic connections or an influencer looking to grow your reach, Ganax bridges the gap seamlessly.
Influencers like Hyram don’t often work solo. They are represented by agencies that make them harder for brands to approach
What is Ganax?
Ganax isn’t just another marketing platform; it’s a community designed to revolutionize how brands and influencers collaborate. By focusing on real-time data, and genuine connections between brands and influencers, Ganax empowers brands to:
Track campaign performance instantly
Collaborate directly with influencers, cutting out the costly middleman
Pivot strategies mid-campaign for better results
Our mission is clear: to make influencer marketing smarter, faster, and more impactful for everyone involved.
Why Brands are Turning to Influencer Marketing
The days of traditional advertising dominating consumer trust are over. 92% of consumers trust influencer recommendations more than traditional ads (According to Nielsen). Here’s why:
Trust and Relatability: Influencers like Hyram, build genuine connections that resonate with audiences.
Higher Engagement: Influencer campaigns generate 11x more ROI than traditional ads (According to Influencer Marketing Hub).
Cost-Effective Reach: Micro- and nano-influencers offer brands niche audience access without a huge price tag.
Direct Audience Access: Influencers bypass the noise, delivering messages straight to the people who care most.
The Power of Real-Time Data with Ganax
Running campaigns without data is like driving without a map. Ganax ensures every move you make is intentional and informed. Here’s how:
Know Your Exact Reach: Understand how far your message travels and who’s engaging with it.
Pivot Like a Pro: Mid-campaign adjustments are simple, allowing you to capitalize on what works best.
Spot Top Performers: Identify influencers driving the best results and double down by highlighting their content or paying to boost it on various platforms.
ROI Clarity: Every dollar you spend is accounted for, maximizing returns.
Running campaigns without data is like driving without a map.
Why Traditional Agencies Fall Behind
If you’ve worked with traditional agencies, you know the pain: slow processes, vague updates, and outdated insights. You also agree on prices and payment in advance, without knowing the results of the campaign. Ganax flips the script:
Real-Time Metrics: No more waiting weeks for reports.
Direct Collaboration: Work directly with influencers, cutting out inefficiencies.
Transparent Payments: Know exactly where your budget is going and why. We pay the influencers based on the engagement their content generates.
Know exactly where your budget is going and why. We pay the influencers based on the engagement their content generates.
What Brands Can Do to Win with Ganax
Ready to make smarter moves? Here’s how:
Set Clear Goals: Know what success looks like from the start, whether it’s engagement, sales, or awareness. At Ganax, we specialize in awareness and can assist you with any type of campaign.
Leverage Real-Time Insights: Adjust your strategy on the go using our dashboard functionalities.
Align your victories: By identifying the influencers who are particularly successful or who have produced an amazing piece of content, you can decide to invest in that further by i.e., boosting it on Instagram, etc. That way, both parties win.
The Future is Data-Driven
Data isn’t just a tool—it’s the foundation of modern marketing. Brands that embrace real-time insights will not only keep up but lead the way, creating campaigns that resonate and deliver.
Ready to see the difference? Partner with Ganax today and redefine what’s possible in influencer marketing.
